Professional Certificate in Commercial Restaurant Management (January '27)
Elevating financial performance through effective commercial strategy
Description
This course introduces more detail on how restaurant businesses are run. It is designed to equip experienced restaurant and food & beverage managers with advanced skills in commercial strategy, digital marketing, revenue management, budgeting and forecasting.
Areas Covered
- Developing commercial strategy and driving revenue performance
- Winning digital marketing and managing online presence
- Restaurant revenue management
- Forecasting and budgeting techniques and methodology
- Fundamentals of building an effective restaurant budget
- Gap analysis proposal
Benefits
Learn from home at your own pace.
Online support from our industry-leading experts.
Opportunity to collaborate with other learners in our online learning space.
Free HOSPA membership.
Discounted access to HOSPACE.
Discounted access to the annual HOSPA learner awards.
Structured learning with regular assessments and progress feedback
Detailed Syllabus
Module 5 – Commercial Acumen & Business Strategy
Understanding strategy at multiple levels and structuring strategies
Utilising data and insights for effective decision making
Developing a commercial strategy, a business case & influencing stakeholders
Module 6 – Commercial Marketing
Digital foundations and brand position for F&B
Social media, content creation & digital hospitality
Driving restaurant ROI, revenue growth and campaign alignment
Module 7 – Restaurant Revenue Management
Restaurant revenue metrics & commercial performance
Strategic revenue optimisation and menu engineering
Technology & commercial decision making
Module 8 - Forecasting VS Budgeting
Forecast or budget first?
Build a rolling forecast: start to finish
Monitoring variance & protecting the budget
From forecast to budget
Gap analysis proposal
Overview
Duration: Five Months Format: Online / Tutor-Led Pace: 5-7 Hours per week
Experience: Intermediate
Intake: January / March / September
Who is it for?
Established Food & Beverage Managers with accountability for driving profitable restaurant operations, Senior Restaurant & F&B Managers, Head Chef & General Managers