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Certificate in Hospitality Revenue Management

Develop revenue management with our Certificate in Hospitality Revenue Management Workshop in association with The Emirates Academy of Hospitality Management.

Description

Our industry-leading experts have developed this 3-day course to help develop a strong foundation in hospitality revenue management. Teaching will be a mix of lectures and real-life hotel case studies. The course concludes with an assessment and to demonstrate the learning outcomes, successful delegates will receive a HOSPA certificate. 

Areas Covered

• Understanding supply and demand.
• Establishing prices & analysing demand.
• Applying the Price Value Matrix.
• Managing inventory, price & distribution.
• Performance measurement and evaluation of results.
• Real-life, practical case studies and examples.

Benefits

• Learn from Michael Heyward, our industry-leading expert across Europe and ASIAPAC.
• A certificate of completion from HOSPA will be issued for successful participants that have attended all days of the training program.
• Structured learning, assessments and progress feedback.
• Opportunity to collaborate with other learners.
• Study at The Emirates Academy of Hospitality Management, Ranked as one of the world's best hospitality schools.

INCLUDES ONLINE ACCESS TO THE JOURNAL OF REVENUE AND PRICING MANAGEMENT

Detailed Syllabus

Day 1

• Define revenue management and its application
• The revenue management process
• Interplay between supply and demand
• Collecting accurate data to understand your customers and your business
• Understanding the relationship between price, value and services

Day 2

• Define the difference between forecasting and budgets, and the role that Revenue Managers play in their development
• What is segmentation and using information for pricing strategy
• What is needed for inventory and pricing management

Day 3

• Being aware of the difference between distribution channels and what to consider for a distribution strategy
• Understanding management reports and improving business performance.
• Developing strong working relationships with marketing, sales, finance and operations
• Final assessment

Who is it for?

• Reservations teams, Room Division Managers, and Sales Managers.
• Hospitality professionals new to Revenue Management, looking to explore the fundamentals of revenue management.

Overview

 Duration: 3 Days
 Format: Facilitated Workshop
 Location: EAHM Campus
 Experience: Entry
 When: 02 October 2023

 Course Timing: 09:00 - 17:00

 Meals: Lunch, Tea, Coffee

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